Branding Creative Identity March 4, 2022

NUGI Brand Visuals

NUGI Limited, a forward-thinking engineering company, sought to establish a strong brand identity and online presence. The project involved creating a professional logo, cohesive brand visuals, branded materials, and a demo website that reflects the company’s innovative approach to engineering.

Task

i. Lack of a clear brand identity and a non-existent online presence, making it difficult to engage clients effectively. ii. Develop a modern logo, establish a consistent visual identity across all branded materials, and create a demo website that showcases the company's services and expertise.

  • Strategy

    Brand Representation, Rebranding, Strategic Positioning

  • Design

    Adobe Photoshop, Adobe Lightroom, Wordpress

  • Client

    Nugi Limited

Open Project
Scope of Work

Key Features

Modern Logo Design

A clean, minimalistic logo symbolizing NUGI Limited's commitment to innovation and engineering excellence, with a design that remains versatile across all platforms.

Consistent Brand Visuals

Developed a cohesive set of visuals, including custom typography, color schemes, and iconography, ensuring a professional and unified brand presence both online and offline.

Branded Materials

Designed business cards, brochures, and presentation templates that align with the new brand identity, providing NUGI Limited with the tools to engage clients with professionalism.

Demo Website Development

Built a demo website that highlights NUGI Limited's services, projects, and expertise. The website features intuitive navigation, a responsive design, and a visually appealing layout that represents the brand’s core values.

What people say

Client Feedback

NUGI Limited was extremely satisfied with the outcome, particularly praising the professionalism and creativity of the new brand identity. The logo and brand visuals resonated with their target audience, helping to establish a stronger market presence. The demo website received positive feedback for its sleek design, ease of use, and the way it effectively showcased the company’s capabilities. The branded materials were also lauded for their quality, giving NUGI Limited the confidence to present their brand at industry events and client meetings.

Long lasting impact

Conclusion

The rebranding and digital presence significantly boosted NUGI Limited’s visibility within the industry. The new logo and visuals provided a unified brand identity that enhanced client engagement, while the demo website became a key tool in securing new projects and partnerships.

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